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Arta Finance: Content Strategy & Execution

At Arta Finance I lead end-to-end content lifecycles for company podcast, blog, newsletter, and LinkedIn social media. I ensure all content is on-brand, SEC-compliant, and makes sophisticated wealth-building feel like a walk in the park.  I was a the lead executive ghostwriter for the CEO on company channels and external publications in addition to drafting …

Podcast: Prep to Publish

Launching and managing the Arta Finance’s podcast, “Live Long and Prosper,” requires a blend creativity and strategic insight. For each episode, the process begins with the development of a creative brief for the CEO, serving as the podcast host, to ensure thorough preparation for interviews and recordings. This brief outlines key topics, guest insights, and …